Transcription after the jump:

i-mate Momento Picture Frame

Thanks to its networked functionality (sharing photos, not just showing them) the picture frame becomes a social object and builds its own network serving as a node.

Thanks to the network effect the value of the network grows with the number of the nodes consisting it. Also there is a certain lock in effect.

So you will buy frames as gifts and persuade your friends to buy one, and the more friends you’ve got in this network the less you are willing to leave it.

Another way to increase the network’s value is to develop the node’s functionality.

So you are willing to work for free improving the frame’s software, given an open platform that supports it.

Momento lacks in the last one (yet, hopefully).